All Entries Tagged With: "writing"
Becoming A Blog Content Provider To The World
If you are a good writer and you’re looking to make a little extra online, or perhaps or looking to boost your inbound links, becoming a blog content provider could be the answer. Blog content providers, as the name suggests, provide content for blogs – blogs that they don’t own. There are several ways to approach this. If you are approaching this from a business perspective, then you need to ask, How Big Does Your Online Business Need To Be?
I suggest starting of as a small player and letting your reputation help you grow your business. There are several good articles around that can advise you on How To Be A Web Content Provider! Essentially, you can:
Be a ghost writer for other blogs. As a ghost writer, you remain anonymous to the world. The blog content appears as if the blog owner had written it themselves.
Be a guest writer for other blogs. Ghost writers are generally paid while guest writer provide blog content for free, apart from a link at the end of the post. Guest writing is a good way to gain inbound links, traffic, and to develop your reputation.
Be an ebook creator. Perhaps the hardest is to write ebooks. You can often use content that has been compiled from your own website and put it all together as an ebook. Alternatively, you can create fresh content. You will need to learn how to put together an ebook including Ebook Design (PDF). You can then use other blogs to promote your ebook gaining both links and income. Using other blogs to sell your ebook on a commission or affiliate basis has become very popular.
Transcription services. Whilst not proving blog content, becoming a transcriptionist is another area where those good at English can excel. It’s not for everyone, however if you know What Differentiates a Good Home-Based Medical Transcriptionist From a Bad One? and you fit into the mold of a good one, then there is certainly a good living to be made.
If you can write content such as this, Private Schools and Education Itself a Luxury for Some then you should consider a career as an online writer. Being a blog content writer is just one area that you may find lucrative.
How Long Should A Blog Post Be?
When Seth Godin became an evangelist for blogging, he advocated short posts. He still writes that way. But his posts are full of wisdom and good graces.
Nevertheless, there are plenty of bloggers who write long posts and they provide great insight into their topics every day. That’s great. A blog post has to be as long as it needs to be to get the point across. But it need not be any longer.
So how long should it be?
Not long. But it’s entirely up to you. You’re writing it so write it your way.
But if you have a ghostwriter write your blog for you then find out what the minimum and maximum number of words are going to be in their blog posts. Here at Blog Content Provider, our posts are typically between 250-500 words each. We sometimes write longer posts, but we rarely write shorter. We believe in delivering value.
Does Your Blog Have A Natural Language Flow?
Blog writing isn’t hard. Too many bloggers try to make it difficult. You don’t have to spend hours upon hours searching for the right keyword for every blog post. Do most of your keyword research right up front. If you know what your niche topic is and the most important 15-20 keywords for that topic with 100 or so related keywords (yes, keep a spreadsheet unless you have a photographic memory) then you have enough information for a year’s worth of blog posts.
You don’t have to go down the list of keywords making sure that each blog post is stuffed with X number of a specific keyword in order to be optimized. The best optimization is simply natural language writing that incorporates a good mix of the right keywords over time. I’ve proven this over and over again on countless blogs of my own and client blogs. Keyword optimization for blogs is about two things: Single post high octane content and blog brandable content that moves beyond a single post. Do the first one right and after a year of posting the second one should fall into place. Natural language writing is the key.
Does Your Business Really Need A Blog?
Blog Content Provider has maintained for a couple of years now that businesses of shapes and sizes would benefit from having a company blog. But is it really necessary? Yes, in today’s dog-eat-dog Internet marketing culture you gain a significant edge by having a company blog.
The following article shares five ways to improve your company blog. Where necessary, we will discuss our own differences with the author, but by and large, Terry Philpott has some good suggestions here:
5 Tips to Improve Your Business Blog
Do you have a business blog that seems to absorb all your efforts and still doesn’t perform up to your expectations? Many folks start a blog with the desire to make money online but often are guilty of misdirecting their efforts leading to frustration and a lack of success.
It is best when starting out to draw up a plan for your blog. It doesn’t have to be elaborate but you want to know where it’s headed. Do you want your blog to serve a specific niche? Should it address certain topics and stay away from others? What keywords will your blog focus on the most? It’s important to know as much about what you want your blog to do as possible so that you can measure the results and keep the blog moving in the right direction.
If this sounds like you let’s consider 5 points you may need to re-focus on to improve your results.
• Learn to give your readers with what it is they want or need. Many bloggers focus primarily making money and neglect the readers. Remember without readers THERE IS NO BLOG. Listen to their comments; in fact encourage them to leave comments. By responding and acting upon their concerns or needs you are creating an environment ‘tailor made’ for them. It was their input that guided the creation of this environment to begin with.
Don’t be afraid to take a reader poll and asking your readers what they want you to address through your blog. Getting your readers to interact with you is an important step in achieving your goals through the blog.
• If you don’t have anything to say in a post then don’t post. Feeling compelled to post every day or even multiple times daily could lessen the quality of your content. Emphasize QUALITY over QUANTITY when posting to your blog. If you post good quality content your readers will be willing to wait a day for it as oppose to reading shallow and pointless ramblings. If this occurs too often you can kiss your readers good-bye and say hello to a decrease in your blog traffic.
At Blog Content Provider, we are advocate of posting every day. The more often you post to your blog, the more likely you are to get the attention of the search engines and get more pages indexed and ranked. That translates into more traffic and readers. If you have trouble coming up with topics for your blog then you probably need to consider hiring a ghostwriter.
• Be careful to not become ‘anchored’ to your blogging duties. A blog is born out of the passion the blogger has for the blogging material itself. By investing an over abundance of time to your blog you run the risk of burning out. Push back from time to time to re-energize. Fresh, invigorating, and insightful blog posts are what the readers want and it would be difficult to deliver this if you’re overworked.
Again, a blog ghostwriter or consultant can help keep you focused and on track.
Business blogs are a fine balance between a blogger passionate about the topics they post on and a desire to make money online. It is important to remember you always need to put your reader’s FIRST. Introducing any aspect of your marketing strategy should be secondary to this.
• Conduct a blog search for sites that offer content related to yours. By visiting these sites you can pick up new ideas not only for your content but also for the blog layout itself. Also don’t be afraid to participate at these blogs by leaving a comment when appropriate. Leaving a comment that is useful, humorous, or insightful will catch the eyes of other participants. With a link back to your site in your signature file you can usually expect an increase in your blog traffic. Once again however your comments should appropriate!
We encourage bloggers to subscribe to a good number of RSS feeds from other blogs in their industry. Our ghostwriters subscribe to the influential blogs in the industries that they cover and will use trackback techniques and other blog writing tactics to draw attention to your blog. If you’re going to write your own blog then you should get familiar with these types of strategies as well.
• In addition to a blog search find forums and other online communities that contain niches within related to your blogging theme. Once again your participation and interaction at these sites can help you boost your blog traffic. This should be part of your overall marketing strategy due to the strength of networking.
Focusing on building relationships and building links is the way to keep your blog balanced between quality content and social media marketing.
Although a business blog is established for the purpose of making money online it is essential to remember the readers come first. They arrived at your site for the content not the merchandise. Your primary responsibility is to supply good quality content whether it’s informative, humorous, or insightful. Always set aside your blog marketing efforts until your readers needs have been met first.
We do not focus on making money. We focus on delivering quality content that will attract readers and deliver that traffic to your website where you will close the sale. It is important to think about your blog as a marketing tool and not a sales vehicle.
T.J Philpott is an author and Internet entrepreneur based out of North Carolina. For more information on succeeding in blog marketing and to receive a free guide that demonstrates how to find both profitable markets and products visit: http://blogbrawn.com
Sales is an important part of any business, but our experience has shown that most blogs are better equipped to be marketing tools, not sales tools. That’s why we take a long-term approach to blogging and not a short-term sell it now approach.
For more information on blog ghostwriting services that deliver targeted traffic, visit Blog Content Provider today.
Article Source: http://EzineArticles.com/?expert=Terry_Philpott
