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What Does Your Blog Need in Order to Be Successful?

Why do you blog? Do you blog to promote your business? Do you blog to support a product or a service? Does your blog have a narrow or broad focus?

Some people blog for personal reasons: they blog to promote a cause like the importance of cancer research. Some people blog to promote affiliate programs or to share their knowledge about a topic.

Others blog to promote their home business, to  differentiate themselves from the competition or to let people know more about the products and services that their company has to offer.

Regardless of why you blog, regardless of whether your blog is focused on one element of one service or around a network of products and services, you’ll find that your blog needs one thing in order to be successful; good, unique, original content.

Without regularly updated content, your readers will not have a reason to keep coming back to your blog. Without regularly updated content, your readers won’t be learning anything new from your blog.

At that point, no matter why you are blogging, you’ll start to realize that you are not accomplishing the goals that you set for your blog.

There are plenty of companies that will tell you what to do to find blog content. They will tell you that, in order to have a successful blog, all you need to do is visit article directories and repost content that’s relevant to your blog.

The problem is that, when you do this, you’re still not offering your readers anything new.

The next group will tell you that, rather than visiting article directories you should look into purchasing private label rights for content. Private label rights content can be eBooks or articles that can be broken down, sold, relabeled with your name or title or that can be rewritten: when you buy the rights, you can use the information.

In theory, private label rights content is only a good investment if you purchase it as a framework, an inspiration for creating something new. Many people however, use the private label rights content as it is.

They too, however, do not offer readers of their blogs anything new.

Even if everyone rewrote the content in the PLR articles they purchased, it would still not be original content. Think about it. 100 people buy the same article and each rewrites it a little.

Do you think that each of the 100 articles will be significantly different from the others?

Plus, when your readers find only the same information they find elsewhere, you’ll quickly find that they don’t keep coming back to your blog. The only way to hang onto your readers is to offer them fresh relevant content.

In order to provide the fresh relevant content that your readers are looking for, you have two options: write the content yourself or hire someone who will be able to write it for you.

While blogging enables everyone to be a writer, there will be times when you find yourself at a loss for words or too busy to contribute to your own blog.

These are the times when you will benefit the most from having a content writer. Your content writer can create articles of the length you specify, using your topics and keywords and provide you with content that is yours and yours alone.

If you’re looking for fresh content on a regular basis, there is an additional option. Rather than hiring a content writer to provide an article or series of articles,  you could hire a blog content provider who will manage your blog, optimize it for search engines and readers and create fresh content daily.

The right blog content provider can work with you to create a blog that meets or exceeds all of your goals whether you’re writing to promote a cause or a business. With fresh, relevant content each and every day, your blog’s readers will have a reason to come back again and again.

Daily Blogging Service – 786-317-8774

Professional BloggerTo speak with us about our blogging services or to get a free quote, call us at 786-317-8774 or use the form at the bottom of this page

Blog Content Provider hires and trains professional bloggers. We do not outsource our blogging services. The content we add to your blog will interest readers, encourage comments, generate leads and more.

Our blogging services include posting to your blog once or more daily. We write 100% original content, optimize each post, create links to pages within your website using anchor text and do the social bookmarking.

Blogging Services and Packages

One Blog Posted to Daily. (Includes Basic Social Bookmarking Package) $300 per month. Call us at 786-317-8774 or Use the form at the bottom of this page to contact us.

Upgrades

Blogging Multiple Times Per Day. Many blog search websites, like Technorati.com, index and rank blogs differently than search engines. When a user types in a search phrase, they list blogs with themost recent post that is relevant to that search. Every time we make a blog post, it pings websites like technorati to let them know there is new content available on your blog. If we post more than once daily, it can help keep you near the top of these blog search websites. Call 786-317-8774 or Use the form at the bottom of this page to learn more about our daily blogging service and the options available to you.

Social Bookmarking Service Upgrades There are several options available. We can help you choose the socila bookmarking package that is best for you. The basic social bookmarking service is included in the daily blog posting service. Read more about social bookmarking options here.

Adding Custom Blog Options. There are a lot of other things we can do for your blog to customize the way you present your products and services to more potential customers. Click here to see our custom blog services.

Should my blog be installed at my website or on its own domain name?

Company Blog

A company blog is installed onto the same domain name as your website. Your link might look like http://www.yourcompanydomain.com/blog. The benefits of having a company blog that we post original content to daily are;

1. Fresh Content. Adding fresh content to your website daily attracts search engines to crawl your website more frequently.

2. Search Engine Ranking. Each blog post becomes a new page, so we are adding a page to your website every day. Each blog post is optimized for your keywords, so each day we are building a page that has a chance to rank well in the search engines.

3. Branding and Reputation Management. Reputation Management is something you have to be proactive with. Each blog post we make contains your company name, so each day another page is created that gives your company a postive image.

4. Feedback and Announcements. The blog is less intimidating to potential customers than your website. It gives them a place to ask questions and give you feedback. The company blog also gives you a place to make announcements, publish press releases, and make special offers on your products and services.

5. More Traffic to Your Website. We include the basic social bookmarking service with our daily blog posting service. This attracts more visitors to your blog. More visitors to your blog means more visitors to your website. We encourage them to visit you within blog posts and in the links we add to the sidebar.

There are a lot of other benefits to our daily blogging and social bookmarking service not listed here. If you have questions or wish to set up a meeting to talk about how a company blog can benefit your business, call 786-317-8774 or Use the form at the bottom of this page to contact us.

Business Blog on it’s own Domain Name

We can help you be creative with this. You may have a website you want to promote or you may want to run a blog instead of a website where the blog is your business. Or you may want to capture a specific search phrase. Here are some ways you can use a blog on it’s own domain name to benefit your business.

1. Targeted Traffic Example; You own a company with a website that sells software. We setup a blog on another domain name and do software reviews. We review a lot of free software that is available for download. In some blog posts we do a positive review of your software and links in the sidebar encourage people to visit your website or take advantage of special offers. This helps with branding, increases sales, and even helps build link popularity for your website.

2. Store Front Blog. Example; You own a website that sells clothing, artwork, or other products that people like to see before they buy. Each blog post is about just one product you have for sale. The blog becomes your online store window. It will also help you rank well in the search engines for each particular product we blog about. This can also be done with a company blog installed on the same domain as your website.

3. SEO Blog. (Capturng a Search Phrase). We have been extremely successful at getting a blog to rank high in the search engines for a particular key phrase we want to target. We help you choose the right domain name. We install the blog there. We optimize the blog template we choose for you. We post to that blog daily and use social bookmarking to help build links and traffic. We will be able to get that blog to rank well for your keyphrase. How long that takes depends on the amount of competition for that keyphrase. We have examples we can show you where we have done this for our clients. If you would like to know more, call 786-317-8774 or Use the form at the bottom of this page

If you have questions about our our daily business blog posting and social bookmarking service or wish to set up a meeting to talk about how a company blog can benefit your business, call 786-317-8774 or Use the form at the bottom of this page to contact us.

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Why Do I Need a Blog?

Why do I need a business blog and why should I hire someone to manage it for me?

By now, most business Website Owners have learned there are advantages to having a company blog. But why do I need a company blog? How will it really help me?

Most bloggers, even those who have been blogging for a long time, do not truly understand all of the ways a blog can benefit your business. They are good bloggers. They even may know a little about SEO and can put all the keywords and phrases into your blog. But do they really know about blog marketing and what the benefits are for their clients? Do they really know SEO or the technical aspects of operating a blog?

Do you know all of the benefits of having a business blog?

Let’s see;

Why does my Business need a Blog?

A business blog is the most cost-effective way to add fresh content to your website daily.

It is the most affordable way to build link popularity.

A business blog can make you money through Conversational Marketing.

A business blog will help drive more traffic to your website.

It gives you a place to offer special deals, make announcements, issue press releases, and get feedback from customers.

You can have a private blog that your employees or shareholders read.

There are way too many ways your company can benefit from a business blog to list on one page. As they say; “Think Outside The Box” and create new ways blogs can be used. All the uses for a blog have not even been invented yet. Be the first to try something new. Call us at 786-317-8774 and get a free business blog consultation. We’ll brainstorm with you!

Your business blog can be within your website or on it’s own domain name.

Your company blog can be used to help capture a specific search phrase or phrases in the search engines.

You can have a company blog in your website and one on its’ own domain name, each achieving a different purpose.

You can have multiple blogs all working for you at the same time. The options are endless.

It is not a one-size-fits-all deal. Our Blog Consultant will talk with you, analyze your business, and come up with a strategy that benefits your business. Click here to get a free business blog management quote.

Blog Management and Marketing

Blog Content

Your blog content will make a lot of difference to how well you do with both the search engines and with visitors. Whatever your goal is for your blog, to make your blog popular to read, to make sales, to drive traffic to your website, to get people to sign up for something like a newsletter or affiliate program, or something else, you will need good, original content.

Not only do you need good original content on your blog, you need it every single day.
Blog search websites like technorati.com and Google’s BlogSearch list blogs by the most recent posts that match the user’s keywords. If you are not posting daily, you can get buried beneath all of the other blogs that do one post or more every day. Our daily blogging service will make sure your blog is updated every day or more often if you choose that option.

Blog Posting is more than just writing. If you want your blog to be interesting to user and also rank well in the search engines, you need to know how to structure your blog posts properly.

Do you know the proper way to write your blog post titles?

Do you know how to use keywords in your blog post for the search engines without seeming spammy or obvious to your readers?

Do you know how to use good anchor text and a proper linking strategy?

Our bloggers are trained to write relevant, interesting blog posts that are also optimized for the search engines. Read more about our Daily Blog Posting Service.

Social Bookmarking and Social Networking

Social Bookmarking and Social Networking are extremely beneficial to your blog. It can help you with link popularity, attracting more visitors to your blog, more comments on your blog posts, and even help you rank better with the search engines. However, social bookmarking is time consuming.

Many people try to automate the process for that reason. Automated social bookmarking will not get you all of the benefits that social networking will get you if you take the time to do it yourself. Most business owners do not have the time it takes to participate on these social networks. That is why Blog Content Provider does it for you. Our basic social bookmarking package comes with our Daily Blogging Service, but we also offer social bookmarking as a standalone service. Read more about our Social Bookmarking Service.

Professional Full Service Blog Management

Let our staff completely manage your business blog for you. We will handle everything. We will choose a domain name for you where necessary, provide blog hosting, do the installation, create or choose a blog template, optimize your blog for the search engines, provide the daily content, and do the social bookmarking. You turn your business blog over to us and we do it all for you. Read more about our Complete Business Blog Management Service.

Blog SEO and Programming

Blog Installation

WordPress claims you can install wordpress in just 7 minutes. Some cpanels have fantastico that will automatically create a database and install wordpress for you. But is that all there is to installing a wordpress blog? No. There are better ways to securely install a wordpress blog on your server.

Then you need to choose the right plugins to enhance the usability and improve the SEO of your blog. Every blog is different. Every blog has different goals and obstacles. So choosing the right plugins is more than just going to someone’s favorite list of plugins and using them all.

Some blog service companies brag that they install wordpress with more than 80 plugins! Wow! 80! How many of those plugins do you really need? Usually just a few. We securely install your wordpress blog and choose plugins for you that fit your specific needs. Read more about Blog Installation.

Blog Setup and Configuration

A lot of people will tell you that choosing the settings in the admin area of your wordpress blog is self-explanatory. To who? There are a lot of choices to make in the admin area.

An experienced Blog Manager knows which settings are best to use from experience. For instance;

Do you know the best sites to put into your ping list?

Do you know the proper way to create categories?

Post Slugs?

Is time-stamping a good idea?

Do you know how to configure all of the plugins or get an API Key?

Our Blog installation specialists will set everything up for you. Read more about Blog Configuration.

Blog Theme Installation and Editing

Here again, it sounds easy. You choose a theme, upload it to your themes directory, and voila! You’re done right? No. Choosing a theme isn’t as easy as it sounds. There are tons of free themes on the web. You could buy one from a designer. You can have one custom made for you.

Do you know a good theme from a bad one? I mean besides how pretty it is. Did you know that sometimes free themes have hidden malicious code in them, put there by the programmer/designer?

Are you able to determine good code from bad code? Is the code in the theme written in a way that will hurt your chances in the search engines?

Do you know how to edit the php in the header.php file, sidebar.php, or footer.php to add the enhancements that will make your blog both more attractive and more productive?

Choosing the right theme for your blog is more than just finding one that looks nice. You do not need to have a custom blog theme built. You can use a free blog theme. But you need to know how to choose the right one. Our Blog Installation Service includes choosing and installing the right theme for you. If you want a custom theme, you can read more about Custom Blog Themes here.

Blog SEO

You need to optimize your blog for the search engines. That means editing the code of your blog theme, setting up proper permalink structure, creating the right categories, and even choosing the right plugins, among other things. Our Blog SEO specialists go over your blog theme line by line to get rid of unwanted or unnecessary code.

We fix the blog title structure. We install and configure your blog plugins. We create a proper permalink structure. We edit your blog template to install feedburner, email scripts, affiliate buttons, or whatever else you need. Our clients are very happy with the search engine rankings their blogs are getting. Let us show you how we can improve your results. Read more about Blog SEO.

If you are not sure what you need, call us at 786-317-8774 for a free business blog management or SEO consultation.

Have You Calibrated Your Blogelator Lately?

If you’re new to blogging you might be wondering what that blogelator thingie is. Oh, and by the way, how do I get one?

Well, the truth is, I made it up. There’s no such thing as a blogelator. Trust me, I Googled it. But what if there was?

In electronics, calibration is a word that is often used to describe a process of adjusting the accuracy of something. Say, a tool. A measuring instrument. Something of that nature. Well, blogging is definitely a tool and you should think about calibrating your tool from time to time. You should treat it like it’s an instrument for measuring because that’s what it is. It’s a great measure of your ability to attract a targeted market and hold its interest.

If you think about blogging in those terms then the idea of a blogelator makes sense. Your blogelator is that built in instrument for measuring your reach, or your ability to reach your target market through your blog. Are you doing that effectively? If not then it’s time to calibrate the blogelator.

To learn more about how you can use a blog to reach your target market more effectively, contact the Blog Content Provider consultant now.

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