All Entries in the "Blog Ghostwriting" Category

What Does Your Blog Need in Order to Be Successful?

Why do you blog? Do you blog to promote your business? Do you blog to support a product or a service? Does your blog have a narrow or broad focus?

Some people blog for personal reasons: they blog to promote a cause like the importance of cancer research. Some people blog to promote affiliate programs or to share their knowledge about a topic.

Others blog to promote their home business, to  differentiate themselves from the competition or to let people know more about the products and services that their company has to offer.

Regardless of why you blog, regardless of whether your blog is focused on one element of one service or around a network of products and services, you’ll find that your blog needs one thing in order to be successful; good, unique, original content.

Without regularly updated content, your readers will not have a reason to keep coming back to your blog. Without regularly updated content, your readers won’t be learning anything new from your blog.

At that point, no matter why you are blogging, you’ll start to realize that you are not accomplishing the goals that you set for your blog.

There are plenty of companies that will tell you what to do to find blog content. They will tell you that, in order to have a successful blog, all you need to do is visit article directories and repost content that’s relevant to your blog.

The problem is that, when you do this, you’re still not offering your readers anything new.

The next group will tell you that, rather than visiting article directories you should look into purchasing private label rights for content. Private label rights content can be eBooks or articles that can be broken down, sold, relabeled with your name or title or that can be rewritten: when you buy the rights, you can use the information.

In theory, private label rights content is only a good investment if you purchase it as a framework, an inspiration for creating something new. Many people however, use the private label rights content as it is.

They too, however, do not offer readers of their blogs anything new.

Even if everyone rewrote the content in the PLR articles they purchased, it would still not be original content. Think about it. 100 people buy the same article and each rewrites it a little.

Do you think that each of the 100 articles will be significantly different from the others?

Plus, when your readers find only the same information they find elsewhere, you’ll quickly find that they don’t keep coming back to your blog. The only way to hang onto your readers is to offer them fresh relevant content.

In order to provide the fresh relevant content that your readers are looking for, you have two options: write the content yourself or hire someone who will be able to write it for you.

While blogging enables everyone to be a writer, there will be times when you find yourself at a loss for words or too busy to contribute to your own blog.

These are the times when you will benefit the most from having a content writer. Your content writer can create articles of the length you specify, using your topics and keywords and provide you with content that is yours and yours alone.

If you’re looking for fresh content on a regular basis, there is an additional option. Rather than hiring a content writer to provide an article or series of articles,  you could hire a blog content provider who will manage your blog, optimize it for search engines and readers and create fresh content daily.

The right blog content provider can work with you to create a blog that meets or exceeds all of your goals whether you’re writing to promote a cause or a business. With fresh, relevant content each and every day, your blog’s readers will have a reason to come back again and again.

Why Should I Hire A Professional Blogger?

Whether you’ve been marketing your business on the web for years or you are just starting out and recognize that web marketing will greatly contribute to your business success, there’s one thing that’s key to keeping your company name on people’s minds; keeping a blog going daily.

With a blog, you’ll be able to keep fresh content on your website which adds values for site visitors and draws in the search engine spiders.

What many business owners find – those whose companies are well-established as well as those who are just starting out – is that it takes time to keep a website up to date.

They also find that keeping a blog can take a chunk of time out of their day, time that could be used for any number of other activities from taking client calls to checking on production to making sure that the bills are getting paid.

Often, despite their best intentions, business owners give up on posting to their blog whether they just give it up all at once or let their posts trickle off slowly.

All of a sudden, even though you know that you should keep a blog for your business, you’ll find that it slips off of your priority list and on to your list of things to do. And then you’ll find that it slips to that part of the list where things just stay either forever or until everything else on the list is something .

There’s a good way of avoiding the problem, however: hire a professional blogger to write the blog for your business.

Why would you hire a professional blogger? Well, to begin with, when you’re working with someone who operates a business dedicated to blogging that is staffed by trained bloggers, you’ll know that the person writing your blog knows the tips, tools and techniques that will draw attention to your blog. Not only will you be able to benefit from the blogger’s experience, but you won’t have to spend time learning the techniques or writing the posts.

While those are, in themselves, great benefits, the list doesn’t stop there. When you contract with a blogging company, you’ll know what you’re getting.

If you hire a blogger who will post to your blog daily, you can be sure that there will be fresh content added to your site each day. If you hire someone to post five times a week, you’ll have five posts each week. A professional blogger makes a commitment to you, a commitment that the job will be done.

As a result, you get all of the benefits that come with having a blog for your business – increased site traffic, incoming links to your website and a relationship with current and prospective customers – without any of the hassle.

You don’t have to worry about days without posts, coming up with content or staying on top of all of the latest tips and tools that bloggers use to get their work noticed. In no time, you’ll find yourself reaping the rewards of a well-written blog.

Hire a blogger for your business blog here.

Daily Blogging Service – 786-317-8774

To speak with us about our blogging services or to get a free quote, call us at 786-317-8774 or use the form at the bottom of this page

Blog Content Provider hires and trains professional bloggers. We do not outsource our blogging services. The content we add to your blog will interest readers, encourage comments, generate leads and more.

Our blogging services include posting to your blog once or more daily. We write 100% original content, optimize each post, create links to pages within your website using anchor text and do the social bookmarking.

Blogging Services and Packages

One Blog Posted to Daily. (Includes Basic Social Bookmarking Package) $300 per month. Call us at 786-317-8774 or Use the form at the bottom of this page to contact us.

Upgrades

Blogging Multiple Times Per Day. Many blog search websites, like Technorati.com, index and rank blogs differently than search engines. When a user types in a search phrase, they list blogs with themost recent post that is relevant to that search. Every time we make a blog post, it pings websites like technorati to let them know there is new content available on your blog. If we post more than once daily, it can help keep you near the top of these blog search websites. Call 786-317-8774 or Use the form at the bottom of this page to learn more about our daily blogging service and the options available to you.

Social Bookmarking Service Upgrades There are several options available. We can help you choose the socila bookmarking package that is best for you. The basic social bookmarking service is included in the daily blog posting service. Read more about social bookmarking options here.

Adding Custom Blog Options. There are a lot of other things we can do for your blog to customize the way you present your products and services to more potential customers. Click here to see our custom blog services.

Should my blog be installed at my website or on its own domain name?

Company Blog

A company blog is installed onto the same domain name as your website. Your link might look like http://www.yourcompanydomain.com/blog. The benefits of having a company blog that we post original content to daily are;

1. Fresh Content. Adding fresh content to your website daily attracts search engines to crawl your website more frequently.

2. Search Engine Ranking. Each blog post becomes a new page, so we are adding a page to your website every day. Each blog post is optimized for your keywords, so each day we are building a page that has a chance to rank well in the search engines.

3. Branding and Reputation Management. Reputation Management is something you have to be proactive with. Each blog post we make contains your company name, so each day another page is created that gives your company a postive image.

4. Feedback and Announcements. The blog is less intimidating to potential customers than your website. It gives them a place to ask questions and give you feedback. The company blog also gives you a place to make announcements, publish press releases, and make special offers on your products and services.

5. More Traffic to Your Website. We include the basic social bookmarking service with our daily blog posting service. This attracts more visitors to your blog. More visitors to your blog means more visitors to your website. We encourage them to visit you within blog posts and in the links we add to the sidebar.

There are a lot of other benefits to our daily blogging and social bookmarking service not listed here. If you have questions or wish to set up a meeting to talk about how a company blog can benefit your business, call 786-317-8774 or Use the form at the bottom of this page to contact us.

Business Blog on it’s own Domain Name

We can help you be creative with this. You may have a website you want to promote or you may want to run a blog instead of a website where the blog is your business. Or you may want to capture a specific search phrase. Here are some ways you can use a blog on it’s own domain name to benefit your business.

1. Targeted Traffic Example; You own a company with a website that sells software. We setup a blog on another domain name and do software reviews. We review a lot of free software that is available for download. In some blog posts we do a positive review of your software and links in the sidebar encourage people to visit your website or take advantage of special offers. This helps with branding, increases sales, and even helps build link popularity for your website.

2. Store Front Blog. Example; You own a website that sells clothing, artwork, or other products that people like to see before they buy. Each blog post is about just one product you have for sale. The blog becomes your online store window. It will also help you rank well in the search engines for each particular product we blog about. This can also be done with a company blog installed on the same domain as your website.

3. SEO Blog. (Capturng a Search Phrase). We have been extremely successful at getting a blog to rank high in the search engines for a particular key phrase we want to target. We help you choose the right domain name. We install the blog there. We optimize the blog template we choose for you. We post to that blog daily and use social bookmarking to help build links and traffic. We will be able to get that blog to rank well for your keyphrase. How long that takes depends on the amount of competition for that keyphrase. We have examples we can show you where we have done this for our clients. If you would like to know more, call 786-317-8774 or Use the form at the bottom of this page

If you have questions about our our daily business blog posting and social bookmarking service or wish to set up a meeting to talk about how a company blog can benefit your business, call 786-317-8774 or Use the form at the bottom of this page to contact us.

Blog Ghostwriting Lets You Get On With Business

Search engine optimization is a slow process, a process that can take months to see results. You can speed that process up by adding a blog to your website. You can speed the process up even further by creating a self hosted blog on a separate server to your website. The one argument we frequently hear is that time is a big issue. It needn’t be. Get someone else to do the ghostwriting and you can get on with building your business.

If you are going to build your business’s online profile then you need to invest in your future. The small cost you pay today to create a blog and have a ghostwriter create the content will pay huge dividends in the future when your main business website starts to rank highly in search results. More importantly, a blog can help you add hundreds of long tail keywords, long tails that individually only provide a small amount of traffic, but collectively account for a large amount – and it is often more targeted.

What makes a website popular? Why does one online entrepreneur make more money than another? What Makes Home-Based Medical Transcription Lucrative? They all have one thing in common. They promote what they do well. For a business, a blog is the start. Add a social bookmarking and social media marketing regime to your regular posting and your blog will rapidly climb the search rankings. I read where one blog wondered “Is Social Search Just Getting Its Diapers?” It probably is – however the future is bright for social search and if you can take advantage of it now, you will be well placed when social search does advance.

If you are wondering where to start when it comes to creating a blog, I suggest you read Why Develop Your Own Blog Platform? first. There are plenty of good blog platforms around so don’t try and reinvent the wheel – go with what works. A post that reinforces everything we have said in the past describes How writing for the web differs from writing for print. There is a big difference between the two.

Blogs are an important tool for any business if they want to build their profile and increase visitor numbers. If you need a ghostwriter to get your blog off the ground and sending traffic to your website, contact a professional blog manager. They can develop your blog while you develop your business.

What Kind Of Writing Style Should You Use On Your Blog?

Every writer has a style. Every blog has a style. And style is important.

You’ll have to consider what kind of style you’ll have when writing your blog. Do you want it to be direct and confrontational? Funny? Powerfully dramatic?

It’s important to consider the nature of your audience when playing with style. And you need not necessarily develop your style on the first post. Play around with it a little bit until you find your comfort zone.

The bottom line on blog writing style is that it must engage your readers and keep them coming back for more. If you employ a ghostwriter for your blog, work with your ghostwriter to develop a style that best reflects your business and what you want to get out of your blog. Readers will decide to keep reading based on your style.

Why Do I Need a Blog?

Why do I need a business blog and why should I hire someone to manage it for me?

By now, most business Website Owners have learned there are advantages to having a company blog. But why do I need a company blog? How will it really help me?

Most bloggers, even those who have been blogging for a long time, do not truly understand all of the ways a blog can benefit your business. They are good bloggers. They even may know a little about SEO and can put all the keywords and phrases into your blog. But do they really know about blog marketing and what the benefits are for their clients? Do they really know SEO or the technical aspects of operating a blog?

Do you know all of the benefits of having a business blog?

Let’s see;

Why does my Business need a Blog?

A business blog is the most cost-effective way to add fresh content to your website daily.

It is the most affordable way to build link popularity.

A business blog can make you money through Conversational Marketing.

A business blog will help drive more traffic to your website.

It gives you a place to offer special deals, make announcements, issue press releases, and get feedback from customers.

You can have a private blog that your employees or shareholders read.

There are way too many ways your company can benefit from a business blog to list on one page. As they say; “Think Outside The Box” and create new ways blogs can be used. All the uses for a blog have not even been invented yet. Be the first to try something new. Call us at 786-317-8774 and get a free business blog consultation. We’ll brainstorm with you!

Your business blog can be within your website or on it’s own domain name.

Your company blog can be used to help capture a specific search phrase or phrases in the search engines.

You can have a company blog in your website and one on its’ own domain name, each achieving a different purpose.

You can have multiple blogs all working for you at the same time. The options are endless.

It is not a one-size-fits-all deal. Our Blog Consultant will talk with you, analyze your business, and come up with a strategy that benefits your business. Click here to get a free business blog management quote.

Blog Management and Marketing

Blog Content

Your blog content will make a lot of difference to how well you do with both the search engines and with visitors. Whatever your goal is for your blog, to make your blog popular to read, to make sales, to drive traffic to your website, to get people to sign up for something like a newsletter or affiliate program, or something else, you will need good, original content.

Not only do you need good original content on your blog, you need it every single day.
Blog search websites like technorati.com and Google’s BlogSearch list blogs by the most recent posts that match the user’s keywords. If you are not posting daily, you can get buried beneath all of the other blogs that do one post or more every day. Our daily blogging service will make sure your blog is updated every day or more often if you choose that option.

Blog Posting is more than just writing. If you want your blog to be interesting to user and also rank well in the search engines, you need to know how to structure your blog posts properly.

Do you know the proper way to write your blog post titles?

Do you know how to use keywords in your blog post for the search engines without seeming spammy or obvious to your readers?

Do you know how to use good anchor text and a proper linking strategy?

Our bloggers are trained to write relevant, interesting blog posts that are also optimized for the search engines. Read more about our Daily Blog Posting Service.

Social Bookmarking and Social Networking

Social Bookmarking and Social Networking are extremely beneficial to your blog. It can help you with link popularity, attracting more visitors to your blog, more comments on your blog posts, and even help you rank better with the search engines. However, social bookmarking is time consuming.

Many people try to automate the process for that reason. Automated social bookmarking will not get you all of the benefits that social networking will get you if you take the time to do it yourself. Most business owners do not have the time it takes to participate on these social networks. That is why Blog Content Provider does it for you. Our basic social bookmarking package comes with our Daily Blogging Service, but we also offer social bookmarking as a standalone service. Read more about our Social Bookmarking Service.

Professional Full Service Blog Management

Let our staff completely manage your business blog for you. We will handle everything. We will choose a domain name for you where necessary, provide blog hosting, do the installation, create or choose a blog template, optimize your blog for the search engines, provide the daily content, and do the social bookmarking. You turn your business blog over to us and we do it all for you. Read more about our Complete Business Blog Management Service.

Blog SEO and Programming

Blog Installation

Wordpress claims you can install wordpress in just 7 minutes. Some cpanels have fantastico that will automatically create a database and install wordpress for you. But is that all there is to installing a wordpress blog? No. There are better ways to securely install a wordpress blog on your server.

Then you need to choose the right plugins to enhance the usability and improve the SEO of your blog. Every blog is different. Every blog has different goals and obstacles. So choosing the right plugins is more than just going to someone’s favorite list of plugins and using them all.

Some blog service companies brag that they install wordpress with more than 80 plugins! Wow! 80! How many of those plugins do you really need? Usually just a few. We securely install your wordpress blog and choose plugins for you that fit your specific needs. Read more about Blog Installation.

Blog Setup and Configuration

A lot of people will tell you that choosing the settings in the admin area of your wordpress blog is self-explanatory. To who? There are a lot of choices to make in the admin area.

An experienced Blog Manager knows which settings are best to use from experience. For instance;

Do you know the best sites to put into your ping list?

Do you know the proper way to create categories?

Post Slugs?

Is time-stamping a good idea?

Do you know how to configure all of the plugins or get an API Key?

Our Blog installation specialists will set everything up for you. Read more about Blog Configuration.

Blog Theme Installation and Editing

Here again, it sounds easy. You choose a theme, upload it to your themes directory, and voila! You’re done right? No. Choosing a theme isn’t as easy as it sounds. There are tons of free themes on the web. You could buy one from a designer. You can have one custom made for you.

Do you know a good theme from a bad one? I mean besides how pretty it is. Did you know that sometimes free themes have hidden malicious code in them, put there by the programmer/designer?

Are you able to determine good code from bad code? Is the code in the theme written in a way that will hurt your chances in the search engines?

Do you know how to edit the php in the header.php file, sidebar.php, or footer.php to add the enhancements that will make your blog both more attractive and more productive?

Choosing the right theme for your blog is more than just finding one that looks nice. You do not need to have a custom blog theme built. You can use a free blog theme. But you need to know how to choose the right one. Our Blog Installation Service includes choosing and installing the right theme for you. If you want a custom theme, you can read more about Custom Blog Themes here.

Blog SEO

You need to optimize your blog for the search engines. That means editing the code of your blog theme, setting up proper permalink structure, creating the right categories, and even choosing the right plugins, among other things. Our Blog SEO specialists go over your blog theme line by line to get rid of unwanted or unnecessary code.

We fix the blog title structure. We install and configure your blog plugins. We create a proper permalink structure. We edit your blog template to install feedburner, email scripts, affiliate buttons, or whatever else you need. Our clients are very happy with the search engine rankings their blogs are getting. Let us show you how we can improve your results. Read more about Blog SEO.

If you are not sure what you need, call us at 786-317-8774 for a free business blog management or SEO consultation.

Does Your Blog Have A Natural Language Flow?

Blog writing isn’t hard. Too many bloggers try to make it difficult. You don’t have to spend hours upon hours searching for the right keyword for every blog post. Do most of your keyword research right up front. If you know what your niche topic is and the most important 15-20 keywords for that topic with 100 or so related keywords (yes, keep a spreadsheet unless you have a photographic memory) then you have enough information for a year’s worth of blog posts.

You don’t have to go down the list of keywords making sure that each blog post is stuffed with X number of a specific keyword in order to be optimized. The best optimization is simply natural language writing that incorporates a good mix of the right keywords over time. I’ve proven this over and over again on countless blogs of my own and client blogs. Keyword optimization for blogs is about two things: Single post high octane content and blog brandable content that moves beyond a single post. Do the first one right and after a year of posting the second one should fall into place. Natural language writing is the key.

Is There A Blog Content Wholesale Market?

Blog content is a necessity. In today’s Internet marketing climate, if you don’t have a blog then you’ll fall behind in both the search engine marketing arena and the social media marketing arena. That makes blog content the most important content you can own. Not only should you ensure that you have daily content on your blog, but you should ensure that customers you serve have it as well. But who is going to provide that content?

You have choices. In order to keep your blog updated daily, you can choose from among your options:

• Do it all yourself
• Hire a ghostwriter
• Use articles from article directories
• Rely entirely on guest bloggers
• Purchase PLR articles and turn them into blog posts
• Use a combination of these methods

For most businesses, the first option is the best. If you can write your own content then you should. But there may be obstacles to you doing that – time, inability to write, lack of tools or knowledge to use them, no understanding of SEO and best practices, to name of a few. That’s why hiring a blog ghostwriter is a very close second best option and is the actual best option for many businesses.

If you only use articles then you aren’t putting unique content on your blog every day. If you rely solely on guest bloggers, you won’t content on your blog every day. If you use PLR articles then you’ll find yourself spending more time turning them into usable content that provides you the benefits you are looking for in a blog. That means you are stuck with either doing it yourself or hiring a ghost blogger. And, let’s face it, a good number of your customers and business associates are in the same boat. But who has time to do it themselves?

Most small business owners struggle to take care of the tasks they are currently performing, let alone adding the daily posting to a blog. But you can actually pay for your blog every month by reselling blog services and taking a commission. All you have to do is identify the need and communicate it to the right people.

The wholesale market for blog content is there and no one else is meeting that need. We do.

Why You Shouldn’t Listen To The Gurus

The gurus want to sell you books. They are full of advice about how you should do this or you should do that. But they aren’t holding your hand while you’re doing it, are they?

It’s nice that they want to share their knowledge. Isn’t it? I mean, they’re not giving it away. It’s not free. There is a price tag on it. But your success doesn’t ride on that price tag. They get paid whether you succeed or not.

The fact of the matter is, online marketing comes in different shapes and sizes. What works for one situation may not work for another. A blog is an instrument. In the right hands it can play a beautiful tune. To someone else it may just make a bunch of noise. At Blog Content Provider, we consider ourselves your personal guide to blogging and when it comes to blog marketing, if you don’t succeed then you don’t succeed. Our business model is based on your continued success. If you don’t make then we don’t make it. What guru is going to tell you that? Do you get a refund on that e-book if you fall on your face? Will he retract his advice? If we don’t help you succeed, you can fire us. And that’s why we bank on what we say. Because we’re doing it.

Are You Buying Into The Blogging Hype?

It seems that marketers are all too ready to hype up the latest in marketing strategies. Guess what? Blogging is in. But should you buy the hype?

Before you do, consider some of the harsh realities of blogging:

• It is time consuming
• You can blog for days, weeks, or months and not close any sales
• Blogs have a traditionally high bounce rate
• It’s not as easy as it looks
• Good blogging can increase your SEO benefits, but bad blogging can kill your business

OK, that’s pretty negative. So if blogging is so bad, why are we advocates of businesses starting blogs? Well, quite simple. The benefits far outweigh the costs. See for yourself:

• Good blogging involves good writing
• Blogging is the most cost efficient means of marketing online
• A good blog can increase your search positioning by 1,000% in a few weeks
• Blogging makes for a great lead generation tool
• Blogging = SEO (if it done right)
• You can drive tons of traffic to your landing pages with a well-written blog

If you’re ready to start a blog for your business, ask yourself these questions:

• Can I write?
• How good am I at SEO?
• How familiar am I with online marketing strategies?
• Does my website get the traffic I want
• Are other methods of marketing online delivering results?
• Am I getting enough leads to follow up on daily?

If you answer in the negative on any of these questions then chances are you can benefit from a blog. But you can also benefit from a blog ghostwriter.

Let’s face it, you have your specialty. Stick to it. And let the online marketers who have their specialties stick to theirs. It’s just good business sense. Don’t you agree?