Should You Host Your Company Blog On Blogspot?

I am still amazed to see businesses setting up their company blog on Blogspot. I would not use a free host of any kind (Blogspot, WordPress.com, Typepad, etc.) for my business blog. The reasons are numerous

1. If you don’t own the domain name then you are at someone else’s mercy
2. The costs for setting up a blog are too minimal
3. You can have a well optimized business blog on your own domain name for less than the cost of a single sale in most industries
4. WordPress standalone software is free and easy to use
5. Having your own domain name is beneficial for a number of reasons, one of which is its resell value
6. Control, control, control
7. Owning your own domain name looks more professional
8. You can design your own company blog with unlimited possibilities
9. WordPress plugins allow you to expand your marketing options with a standalone blog

These are just a few of the reasons why you want to own your own domain name and put your company blog on that domain. Blogspot may be good for a personal blog, but I would not use it for a business blog.

Learn more about blog hosting here.