Give Your Blog Time To Perform

One of the most common mistakes people make with blogging is expecting too much too soon. You aren’t going to get a wave of orders overnight from your blog. If you’re lucky (and a lot of people are lucky in this regard) you’ll get your blog crawled and indexed at the search engines rather quickly (like 48-72 hours). There is no guarantee, of course, but I’ve seen it done.

Even then, if you get your blog indexed that soon, you won’t see any real results from it right away. You’ll get traffic, but you won’t get any sales until people trust you. To do that they’ll need to subscribe to your blog over a period of time and get to know you. When they feel comfortable knowing they can trust you, they’ll buy from you. But it may not be from your blog.

People don’t generally buy from blogs. They’ll read a blog every day if it’s on a topic that interests them. But they won’t buy anything. They’d much rather buy over the phone, in person, or through a static website. But what you say on your blog can lead a person to that decision to buy from you on your website. You just have to give it time.