Use A Blog For Indirect Marketing
Indirect marketing is gaining in popularity, especially online. Savvy marketers have been doing it for years - even before the advent of the Internet. But with the rise in popularity of blogs you can actually engage indirect marketing to a highly effective marketing capacity. Here’s how:
Pick a topic that you care about. It can be a hobby or a social service. In fact, indirect marketing works great as a community service approach.
Let’s say you have a charity you support. Start a blog that promotes the charity. We at Blog Content Provider have several of our own:
By focusing your efforts on a charitable cause you can attract people to your charity blog to learn more about your good cause. You can support a non-profit organization that does charity work through that blog or provide information about the cause. Somewhere on your blog, however, you should have a link back to your corporate website as a sponsor.
Humor blogs are also good for this kind of indirect marketing. Start a joke blog or a humor site that draws in people for a short laugh or entertainment and use it to drive traffic back to your corporate site.
Got a hobby? Write about your hobby and use your hobby blog to drive traffic back to your business blog.
There is more than way to use indirect marketing to drive traffic back to your website. But I do know it works. Try it with your very own indirect marketing blog.
August 31st, 2008 at 3:11 pm
Use A Blog For Indirect Marketing…
Indirect marketing is gaining in popularity, especially online. Savvy marketers have been doing it for years - even before the advent of the Internet. But with the rise in popularity of blogs you can actually engage indirect marketing to a highly effec…