What’s A Blog? Is That Some Pyramid Scheme?
If you’re like me, you sometimes have a hard time explaining to people what a blog is. They don’t quite get it. Especially if they don’t spend a lot of time online. But it really isn’t hard and your customers can benefit if you tell them just what to expect from a blog.
First, you have to get them to understand that it isn’t illegal or unethical. It’s simply a daily tip sheet or communication tool to bring you closer to them without having to speak directly face to face or by phone every single day. You can communicate with all of your customers at one time, and even potential customers, through your blog. Once they understand that concept then they will be interested in reading your blog.
But how do you get them to subscribe? Well, that’s a different question altogether and if they didn’t understand what a blog is then they definitely won’t understand RSS. You’ll get frustrated trying to explain that one. But everyone understands e-mail. And if you want your customers to be able to read your blog posts in their e-mail inbox and they’re interested in the convenience of doing so, rather than try to remember your blog’s e-mail address every day, then a blog promotion newsletter just might be for you.
Find out more about blog management and blog promotion newsletters from Blog Content Provider.
May 13th, 2008 at 9:28 pm
Most blogs are not illegal or unethical, but there are many pretend-a-blogs, those sites that pass themselves off as blogs that rip off content and post it, even modify articles with key-words only to get traffic to their site. Then they make money with Click Ads or AdSense. I find this strategy unethical. In the past 3-years I became the most prolific online article write in human history and was astounded as to how many people do not have the ethics necessary to run a legitimate blog.
If more folks would subscribe to your blog and learn a little about blogging, I think they might be able to do both, make money and blog without cheating, stealing content or creating unethical situations. Any thoughts on that?
May 19th, 2008 at 9:40 am
Thoughts? Yes, Lance, I have thoughts.
First, thanks for your comment and for the compliment. As for content theft, the kind that you are describing, it certainly is unethical. It’s reared it’s ugly head in a new form since WordPress has come onto the seen and many a would-be blogger end up doing nothing more than scraping the content from others’ blogs and recycling them into their own in order to get that click-through. But the best bloggers are those who create unique and valuable content.