Who Still Cares About Page Rank?
March 11th, 2010
Seriously, that’s my whole blog post. I have nothing more to add about page rank other than I can’t believe so many people are still writing about page rank. I even created a new category called page rank just so I could ask why anyone still cares about page rank.
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Blog Content Drives Traffic - Plain And Simple
February 22nd, 2010
There are two posts that stand out today and both reinforce our message that content, regular content, is one of the surest ways of gaining a decent rank in organic search results. Blogs and blog content is one of the easiest ways of publishing that content. Hiring a blog writer makes the task even easier. So what are those two posts?
The first one almost screamed the message - The Most Amazing Sentence On The Internet. And it was. What was the sentence?
No other marketing piece can do what adding fresh content to your web site can.
Do you view content as a marketing tool? It is, in fact, almost everything you do to a website or blog has some sort of marketing effect. Adding fresh content, particularly content that users find helpful is very definitely marketing. I repeat my earlier statement - blog content is one of the fastest and easiest ways to add that content. You don’t need any special programming skills; if you can open a word-processor then you can open a blog and create content. If you don’t have the skills or talent to create content, think again. Almost everyone can. Of course, if quality is your benchmark, then by all means hire a professional content creator.
That leads me to the second post that stood out today - Do you need a website content writer? This type of post is starting to appear quite frequently across the net as more and more people realize they have writing skills and can sell their services. As a website or blog owner, the key is to weed out those who are not as skilled as they profess and to find writers who are skilled. This is where a professional blog content service comes into play. They have proven track records and experience in not only providing the content, they can also provide a range of blog services such as comment moderation and blog maintenance.
If you’re running a business, can you afford to not use the services of a professional blog management team.
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Becoming A Blog Content Provider To The World
February 9th, 2010
If you are a good writer and you’re looking to make a little extra online, or perhaps or looking to boost your inbound links, becoming a blog content provider could be the answer. Blog content providers, as the name suggests, provide content for blogs - blogs that they don’t own. There are several ways to approach this. If you are approaching this from a business perspective, then you need to ask, How Big Does Your Online Business Need To Be?
I suggest starting of as a small player and letting your reputation help you grow your business. There are several good articles around that can advise you on How To Be A Web Content Provider! Essentially, you can:
Be a ghost writer for other blogs. As a ghost writer, you remain anonymous to the world. The blog content appears as if the blog owner had written it themselves.
Be a guest writer for other blogs. Ghost writers are generally paid while guest writer provide blog content for free, apart from a link at the end of the post. Guest writing is a good way to gain inbound links, traffic, and to develop your reputation.
Be an ebook creator. Perhaps the hardest is to write ebooks. You can often use content that has been compiled from your own website and put it all together as an ebook. Alternatively, you can create fresh content. You will need to learn how to put together an ebook including Ebook Design (PDF). You can then use other blogs to promote your ebook gaining both links and income. Using other blogs to sell your ebook on a commission or affiliate basis has become very popular.
Transcription services. Whilst not proving blog content, becoming a transcriptionist is another area where those good at English can excel. It’s not for everyone, however if you know What Differentiates a Good Home-Based Medical Transcriptionist From a Bad One? and you fit into the mold of a good one, then there is certainly a good living to be made.
If you can write content such as this, Private Schools and Education Itself a Luxury for Some then you should consider a career as an online writer. Being a blog content writer is just one area that you may find lucrative.
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Blog Ghostwriting Lets You Get On With Business
January 28th, 2010
Search engine optimization is a slow process, a process that can take months to see results. You can speed that process up by adding a blog to your website. You can speed the process up even further by creating a self hosted blog on a separate server to your website. The one argument we frequently hear is that time is a big issue. It needn’t be. Get someone else to do the ghostwriting and you can get on with building your business.
If you are going to build your business’s online profile then you need to invest in your future. The small cost you pay today to create a blog and have a ghostwriter create the content will pay huge dividends in the future when your main business website starts to rank highly in search results. More importantly, a blog can help you add hundreds of long tail keywords, long tails that individually only provide a small amount of traffic, but collectively account for a large amount - and it is often more targeted.
What makes a website popular? Why does one online entrepreneur make more money than another? What Makes Home-Based Medical Transcription Lucrative? They all have one thing in common. They promote what they do well. For a business, a blog is the start. Add a social bookmarking and social media marketing regime to your regular posting and your blog will rapidly climb the search rankings. I read where one blog wondered “Is Social Search Just Getting Its Diapers?” It probably is - however the future is bright for social search and if you can take advantage of it now, you will be well placed when social search does advance.
If you are wondering where to start when it comes to creating a blog, I suggest you read Why Develop Your Own Blog Platform? first. There are plenty of good blog platforms around so don’t try and reinvent the wheel - go with what works. A post that reinforces everything we have said in the past describes How writing for the web differs from writing for print. There is a big difference between the two.
Blogs are an important tool for any business if they want to build their profile and increase visitor numbers. If you need a ghostwriter to get your blog off the ground and sending traffic to your website, contact a professional blog manager. They can develop your blog while you develop your business.
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Can You Make Money Blogging - With Search Up 46%, Of Course You Can
January 23rd, 2010
With reports that Global Search Grew By 46% In 2009 you know people are looking for something. If you are wanting to make money blogging then the trick of course is to tap into the topics that people are searching for. Easier said than done but there are ways to succeed.
First, making money through a blog requires a commitment. I won’t say it’s hard work, but it does take that daily commitment to develop your blog and to work at ways of delivering traffic. How do you find what people are searching for? If you’re a first time blogger then let me suggest you start by looking at yourself. What do you have a passion for? What do can you write about right at this very minute with very little in the way of research? That should be your starting point.
If you have a passion for clothing, and you are a plus size, then think about what you can write about that area. Clothing covers such a wide range from pants to tops to dresses and that’s just the outer layer. Do you like capris? Can you write a post such as - Plus Size Capris are Hot. More importantly, can you monetize it? You can even if it is through ads such as Adsense or similar.
Adsense is just one method of monetizing a blog. Other sources of income include affiliate earnings and selling your own products. Can you teach others how to do something? Could you teach something like - How to Excel in Medical Transcription? If you can, take the time to create a first class ebook - they are becoming popular again.
There are many different ways to monetize a blog. Start with areas that you have a passion for. Do a search for affiliate programs that match that niche or settle for straight out pay-per-click advertising. the choice is yours. Write to your blog everyday using keywords that you want to target. Use social media to promote your blog together with article marketing to gain inbound links. You can make money blogging - just read through some of the posts on this blog for more in-depth information on each area.
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Are Blogs Still Relevant To Today’s Online Businesses?
January 16th, 2010
If you listen to some people on the internet you would start to believe that blogs had gone past their ‘use by date”. I rather think they are missing the point when it comes to business blogs. Blogs in general are communication tools. They provide a pathway for businesses to communicate information to the public while providing a means with which the public can communicate with a business - in a very public way - comments are open to all to read. From an SEO perspective, blogs are still valuable tools when it comes to link building, particularly if the content is of value to someone. That last is the most important. You may not find this content valuable, but others may. Here are a couple of examples of where blog content is providing useful information to others.
Taker the The Plus Size Clothing Blog. Okay, so you are as skinny as a rake. But half of the western world’s population is said to be overweight and a great many of them require plus size clothing. A blog like this is in a position to provide information to these people whilst, hopefully, leading readers through to purchase plus size clothing. Since blogs are easier to rank in search results than, say, a sales site, it makes good business sense to create this blog. The latest post (at the time of writing) - Plus Size Style for the Apple Figure - looks at a particular body shape. Do you know about apple figures (not Apple Corp sales figures) and where to buy clothing to match? Probably not but a search may show this blog in the results - that is the aim.
Blogs go beyond sales. They are also valuable for distributing information. Are you parent considering sending your child to a private school? Are you in the New York area? The NYC Private Schools blog publishes information on private schools in the New York area. As a parent, you may find this blog a valuable resource when trying to determine which private school (if any) you want to send your child too. Their latest post - NYC Private School Focus on Beekman School - provides valuable information on the Beekman School, information parents will find useful before making any final decisions.
Is the business blog dead? No, it’s far from it. Providing good quality content over an extended period of time can help a business achieve their goals much faster than if they ignored the power of blogs. Add social marketing to the mix and you have a very powerful tool.
Need help establishing a powerful business blog? Ask a professional blog management team for more information.
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Blog Marketers: Share Your Tips Now
October 5th, 2009
All you blog marketers need to come together right now and join the IM 365 Club. I’m looking for 365 joint venture partners and you could be one of them. You’ll get all the details by clicking the link. Great value and great marketing for pro Internet marketers. Check it out!
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Why A Real Estate Agent Should Have A Blog
July 24th, 2009
I’m amazed at the number of real estate agents who still don’t have a blog. This is the one tool I think every business owner should have, but a real estate agent especially.
I recently found an article that promised to discuss the benefits of real estate blogging. I was sorely disappointed.
To start with, the articles has no meat in it for about five paragraphs. Then, when you do find the substance, the author recommends a third-party website for blogging, quizzes, and polling. While that in and of itself isn’t bad, the community the author recommends is a second-rate site at best. If you’re going to take his advice and start a blog on a third-party site such as the one he suggests, you’d be better off going to one of these three as a real estate agent:
Both Blogger and WordPress.com offer free blog hosting for any niche. ActiveRain is a real estate community that offers free blog hosting for real estate professionals. But, honestly, a better solution than any of these three is to own your own domain name and to set up your real estate blog there. It’s much better to own the real estate than to rent it, even if renting for free. Don’t you agree?
Learn more about setting up your own real estate blog from a blog management professional now.
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What’s The Most Important Aspect Of Blogging?
July 22nd, 2009
What’s most important when it comes to writing and marketing a business blog? Is it brand? Traffic? Design? Social media? SEO? Or none of the above?
Actually, it could be all of the above, but there is a deeper answer. When it comes to business blogging, there are a lot of factors to consider. But the most important aspect of your blog is your audience. Who are you writing for? Think about it for a minute and when you’ve defined your audience, write it down. Because that’s who you should write every blog post for.
Don’t write for the search engines. Yes, make sure your posts are SEOd, but don’t focus so heavily on SEO that your forget your human audience. Instead, write with your audience’s needs in mind and market your blog, write your blog, design your blog, and promote your blog with that audience in mind. It’s the most important thing about blogging.
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There’s Still Room For One More Blog
July 20th, 2009
Technorati is tracking more than 1.5 million blog posts daily. Since 2002, Technorati has tracked 133 million blog records. That’s quite a stretch in seven years. But there’s always room for more.
According to Technorati’s State of the Blogosphere report, half of all male bloggers are professional business bloggers and 38% of female bloggers blog about business. But we think there may be more. Not every blog is listed with Technorati. The website only tracks those blogs that are listed in its database. So there are likely millions more out there.
No matter how many business blogs there are, however, there could be more. And your business could probably benefit from having a blog. But don’t buy the hype about the “blogosphere”. Not every blog has to be connected to the social web. Yours can be, but there are different purposes for a blog. If you’d like to know more about business blogging and how your business may benefit from a blog, contact a professional blog manager today.
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